Special delivery! Entrepreneur finds new ways to reach his customers
Regis Umugiraneza, a 29-year-old Agribusiness graduate, had recently launched his company’s most successful product, Vitabread - a soft bread made from sweet potato. Umungiraneza was supplying over twenty five supermarkets around Rwanda with his bread until the lockdown.
“The markets, supply chain, sales – all have been affected. So it is very difficult to pay staff and rent”, he said. However, in pure entrepreneurial spirit, Umungiraneza’s company, CARL Group, has launched a delivery service, and it is working. “People call me and then we deliver the orders. Customers are now adapting it”.